upcoming H&M collaboration, out November 5

The collection includes women's, men's, accessories and fragrances.

"I want to talk to my generation: this is often my main purpose as a designer. H&M allows Maine the unique chance of bringing everyone into the world of Bal main, getting a piece of the dream and creating a

looks from the new H&M + Bal main collection designed by Olivier Rousting. The collection hits stores November 5. Photo: Courtesy Of H&M
Photo: Courtesy Of H&M
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The satin, the embroidery, the skintight tailoring—these are the signatures of The satin, the embroidery, the skintight tailoring—these are the signatures of Balmain that every member of Olivier Rousteing’s #BalmainArmy knows and loves. Lucky for shoppers on a budget, these are also the details that fans of the brand will find in its upcoming H&M collaboration, out November 5. Take a peek at the line’s womenswear lookbook, debuting exclusively here, and you’ll find reimaginings of Balmain classics, from the pearl-embellished dresses to the oversize leather coats, all as chic and distinctively Balmain as the collections Rousteing shows on the runway season after seaso. Take a peek at the line’s womenswear lookbook, debuting exclusively here, and you’ll find reimaginings of Balmain classics, from the pearl-embellished dresses to the oversize leather coats, all as chic and distinctively Balmain as the collections Rousteing shows on the runway season after season. The collection doesn’t skimp for the guys, either—see the

What is the spirit you want Balmain collection to evoke?This Collection is different of  Ready to wear
I wanted to capture the confidence, sexiness, and power of the house. When you wear the clothes, you’re going to feel powerful and strong. Balmain today is about taking the traditions and techniques of a French luxury house and pushing them into the future, opening them up to the new world. Balmain is about the new generation, and when you wear the clothes, I want you to feel sexy and fierce.


But more importantly, the campaign has to reflect the Balmain Army and for me, she is the most important. She is an icon. I'm inspired by her. For me she is the new Naomi, Claudia, Cindy. You know the type of models where people want to be her. Finally we go back to top models and are making dream girls. She also has an amazing soul and is so supportive. It is important for me to have my friends around me to support every project that I do. She's just amazing and inspires an entire generation. I love that she's global, and loves music, dancing, she's the Balmain girl."

 
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